Friday, February 15, 2013

Valentine's Day - Nivea, Sky, & Ikea

In honor of the most Hallmark of holidays, I thought it'd be nice to show few examples of Valentine's Day executions that stood out in my mind.

Nivea - A Date To Remember
Nivea is promoting their new Stress Protect deodorant range which 'provides proven protection under stress, so whatever happens, you can stay cool and confident.'  Developed by Agency Republic, A Date To Remember is billed as the first date that the user controls.  The interactive YouTube experience allows the user to choose how the date (awkwardly) unfolds while showing the stress level that the 'ordinary' girl is experiencing.  Check out the trailer below and have a play around with the experience on the Nivea UK YouTube channel.



Sky Germany
This ad from Sky in Germany reminds football fanatics the potential risks of forgetting Valentine's day, More importantly, it just goes to show that everything is better in slo-mo.


IKEA - Australia
A love this Valentine's day print ad from IKEA in Australia.  See below.  No further explanation needed.
amusing Valentine's Day offer—a free crib for babies born nine months from today.